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dc.creator Cerviño, Sabrina 2021-04-28T19:09:54Z 2021-04-28T19:09:54Z 2020
dc.description.abstract The project below consists of a global communication plan for TheFork, part of the TripAdvisor Media Group. This company provides online reservation services in Restaurants. The purpose of this work is to carry out a comprehensive analysis of the organization's ecosystem, context, communication and stakeholders; in order to identify the main publics and Public Relations issues that the company is facing and propose a global communication plan aimed to solve them. es
dc.format.extent 73 p. es
dc.language.iso es es
dc.publisher Universidad Argentina de la Empresa
dc.title A global communication plan for TheFork es
dc.type Thesis es
uade.facultad Comunicación es
uade.carrera Lic. en Comunicación Global es
uade.contributor.tutor Iovine, Mariano
uade.subject.descriptor Comunicación es
uade.subject.descriptor Relaciones Públicas es
uade.subject.descriptor Restaurantes es
uade.subject.descriptor Reservas en Línea es
uade.subject.descriptor Gastronomía es
uade.subject.descriptor Plan de Comunicación Global es
uade.notificaciones Posee autorizaciones y recomendación es


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