International business

Czinkota, Michael R.; Ronkainen, Ilkka A.; Moffett, Michael H.

dc.creator	Czinkota, Michael R.
dc.creator	Ronkainen, Ilkka A.
dc.creator	Moffett, Michael H.
dc.date.accessioned	2020-05-15T14:19:13Z
dc.date.available	2020-05-15T14:19:13Z
dc.date.issued	2011
dc.identifier.uri	http://hdl.handle.net/123456789/9882
dc.description.abstract	PART 1. IMPACT -- 1. The International Business Imperative -- PART 2. FOUNDATIONS -- 2. Trade and Investment Policies -- 3. The Theory of Trade and Investment -- 4. The Balance of Payments -- PART 3. ENVIRONMENT -- 5. Culture -- 6. Politics and Law -- 7. Global Financial Markets -- 8. Economic Integration and Emerging Markets -- PART 4 . STRATEGY -- 9. Strategic Planning -- 10. The Corporation: Ownership, Governance, and Sustainability -- 11. Organization, Implementation, and Control -- 12. Building the Knowledge Base -- 13. Entry and Expansion -- PART 5. OPERATIONS -- 14. Marketing -- 15. Services -- 16. Logistics and Supply-Chain Management -- 17. Financial Management -- 18. Human Resource Management -- 19. New Horizons.	es
dc.language.iso	en	es
dc.publisher	Wiley	es
dc.title	International business	es
uade.subject.descriptor	Comercio Internacional	es
uade.subject.descriptor	Mercado Internacional	es
uade.subject.descriptor	Negocios	es
uade.edicion	8th ed.	es
uade.identifier.isbn	9780470530658	es
academic.materia.codigo	1.2.071	es
academic.materia.nombre	Contratación, Medios de Pago y Manejo de Divisas	es